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Starting Off Cold Prospecting In Life Insurance Sales

Being in sales and business building for most of my career, I understand the concept of cold prospecting. I've done my share of knocking doors and getting to know people.

Developing a client base is the most costly part of starting life as a life insurance agent. Most newcomers to this business are quite envious of seasoned life insurance agents who already have an extensive client base.

I've been at the start of a sales process where I scratch my head and say, "where do I start" looking for prospects. I have then gone out, checked out a thousand places to figure out who was buying my product or service. All the while knowing that I'm going to strike out with a high percentage of the people and companies that I contact.

The benefit to cold prospecting is that there isn't any up front cash required. I've been able to set up businesses with little or no cash by taking the time to do cold prospecting. I leveraged my time and enthusiasm. Thus, I can see the appeal to cash short - life insurance agents who are just starting off in their careers.

Those who have a large client base and a good reputation have often put in a lot of hours working their prospects. They have gotten better because they have spent their time getting to know people and by word of mouth. But like everybody else, you have to do the work up front.

Those who are impatient often take short cuts and then quit because they don't get the results they want. If you want to stay in business, you have to go the distance to learn the necessay skills required. Often, you learn by your mistakes.

To succeed in sales, you need to learn the sales trade. So take the time.

THE QUESTION: Deal directly with life insurance leads or take the time to learn how to cold prospect?

Article Source: http://www.find-investment-advice.com

For life insurance sales people. Is it better to start your life insurance career using life insurance leads, or should you take the time to learn to cold prospect? This article compares the benefits of both. www.express-leads.com

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